Hashgraph Group, a Swiss Web3 and AI know-how firm, has launched BrandBoost, a brand new platform designed to assist companies construct extra constructive buyer engagement by way of gamification and digital rewards.
BrandBoost operates as a SaaS platform, permitting manufacturers to create real-time interactions with no-code instruments, group challenges, digital collections, and customized incentives. The system makes use of behavioral information and AI analytics to assist companies construct stronger, extra direct relationships with their customers.
The platform is constructed on Hedera's distributed ledger know-how and likewise integrates a number of merchandise from The Hashgraph Group. The corporate's enterprise digital pockets resolution, AssetGuard, allows self-custodial storage, and IDTrust, IDTrust, helps create safe client profiles. Companies can even problem branded digital loyalty tokens that customers can earn, spend, commerce, and redeem.
The corporate additionally partnered with location and sensing know-how supplier Truesense to combine ultra-wideband know-how. This permits verification of proof of presence with excessive location accuracy throughout occasions and interactive campaigns. The businesses lately examined the system in a pilot challenge with media and leisure suppliers in Latin America, demonstrating potential use instances for viewers engagement and content material monetization.
BrandBoost targets industries resembling sports activities, media, leisure, and communications, the place companies are more and more on the lookout for new methods to enhance buyer retention and generate further income streams.
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