Binance and founder Changpeng Chao (CZ) are shifting in direction of rewriting the memecoin technique. After days of cryptic posts and hypothesis, the world's largest cryptocurrency change has introduced “Meme Rush.”
Meme Rush is a meme ecosystem unique to Binance Pockets, designed to mix neighborhood hypothesis with structured market mechanics. It additionally offers early entry to future alpha listings.
How CZ turned Binance pockets right into a meme coin powerhouse
It began with a teaser from Binance co-founder Yi He, hinting that the brand new product is anticipated to be an enormous deal.
An enormous one is coming.
New merchandise shall be out there quickly.– Yi He (@HEUNIZE) October 9, 2025
Web3 researcher 0xAA has revealed particulars of its inside memetic activation system. That is executed together with 4.meme, Binance’s viral token launch platform.
🚀 Introducing: Binance Pockets Devoted Token Launch Web page @BinanceWallethttps://t.co/IRnIR1BwDd formally launches a devoted token launch web page for Binance Pockets customers, unlocking new methods to problem and uncover tokens on @BNBCHAIN. 💚
This new characteristic permits your initiatives to: https://t.co/DcrzE3aUtW pic.twitter.com/UTAg6lxp3v
— 4.Meme (@four_meme_) October 9, 2025
Meme Rush shall be an unique inside market the place solely Binance Pockets customers will have the ability to buy new meme tokens within the preliminary stage.
For the token to “graduate” and transfer to the exterior market, it should attain an FDV of $1 million. Prime performers could find yourself on Binance Alpha, the platform's hand-picked discovery hub for early initiatives.
Binance later confirmed the idea in an official announcement. Meme Rush introduces a three-stage lifecycle consisting of New, Finalize, and Migrate, supported by a bonding curve mannequin. There may be additionally a digital liquidity pool to stabilize early buying and selling.
Importantly, all meme transactions inside Binance Pockets now generate Alpha Factors. Quantity shall be boosted 4x in the course of the Meme Rush stage and for 30 days after eligible itemizing on Binance Alpha.
This gamified loop successfully transforms Binance Pockets right into a meme-activated enviornment and loyalty engine rolled into one.
After Binance Pockets partnered with 4.meme to launch a premium inside buying and selling platform and leaderboard, its launchpad additionally welcomed a surge in buying and selling exercise.
In response to Dune knowledge, cumulative BNB income from the 4.meme launchpad amounted to 34,184 tokens, valued at roughly $43.64 million.

Earnings from BNB 4.meme. Supply: AB Kaui Dong on X
chinese language meme season background
The timing is not any coincidence. BeInCrypto revealed that Chinese language buyers are shifting liquidity from Solana to the BNB chain. This transfer accelerated the proliferation of tokens reminiscent of Binance Life, Buyer Service Xiao He, and Binance Assistant. These tokens are impressed by the Binance model.
The social media buzz is that Meme Rush is designed to seize this quickly altering retail vitality geared towards a managed, reputation-based market.
In the meantime, Solana is attempting to counter by spreading the “Apple Chain” meme. Nevertheless, BNB at present controls cross-chain meme liquidity by means of PancakeSwap, the community’s main DEX.
AB Kuai.Dong, a well known DeFi researcher at X, wrote, “Just a few days after a considerable amount of Solana’s lively funds flowed into the BNB chain, an offended Solana official group lastly began posting in Chinese language, claiming to be the Apple chain.”
In a latest Belief Pockets AMA, Binance founder CZ described the present crypto market as “hack mode and struggle mode,” with the group consistently shifting and adapting rapidly.
he additionally shared it “Binance Life” Now a prime BNB meme, it wasn't deliberate, nevertheless it resonated organically with the neighborhood.
CZ frames this new period as a fusion of experimentation and discovery, with meme tokens reflecting cultural momentum moderately than pure hypothesis.
He highlighted the significance of recent areas reminiscent of prediction markets and AI-driven buying and selling, and urged that Binance's future ecosystem may bridge meme virality and tokenized innovation.
Contemplating all this, “Meme Rush” could possibly be Binance’s try to institutionalize meme fluidity whereas maintaining the neighborhood spirit alive.
In doing so, the world's largest change by buying and selling quantity could also be creating the primary structured meme financial system. This area aggregates engagement, rankings, and alpha entry all inside one pockets.
It is usually price mentioning that OKX CEO Star Xu sarcastically admitted that he’s beneath strain from the neighborhood to launch a meme coin platform like Binance.
“The OKX group and I’ve been severely finding out 'strategic recommendations' from our pals in the neighborhood currently. The climax of 'So-and-So's Life' is approaching, so don't depart!” the star wrote.
CZ adjustments the principles with 'Meme Rush' — Right here's what Binance is definitely constructing The put up appeared first on BeInCrypto.